Social Media Marketing

Growing your business on social media

Most businesses are wasting money on ads that don't produce results. At L2 Digital Marketing we help you run sales funnel campaigns that nurture relationships and close deals so your business grows.

Define your audience

Defining your ideal customer's age, location, likes, dislikes, and interests refines the targeting process for optimal ad performance.  

Media creation

Our team can create multiple ads in formats including video, images, carousel images, or slideshow based on your business goals. 

Compelling copy

Our team writes three variations of ad copy and then we test to determine the best performing ad and invest accordingly.

Call to Action

We create a compelling call to action in your advertising message and measure the results and performance of it. 

Finding new leads and sales for your business

Find new customers and grow your business by running targeted ad campaigns on social media. Utilizing leading networks including Twitter, Facebook, Instagram we grow your reach and customer base by locating the right customers based on your business goals. Our approach includes a consistent and methodical approach to Audience and Ad Optimization. On every campaign we select a testing variable and month over month we pull forward the winning variation into the next campaign, constantly testing the best-performing element against different variables to ensure the best performing ad is always in the market. 


We create social media advertising-based packages designed to utilize machine learning optimization methods, meaningful creative, and exceptional reporting to generate outstanding performance on behalf of our clients.

Expand your audience & reach through targeted, tested, and proven social media strategy & execution

Facebook has continued to adjust its news feed algorithm to prioritize friends & family posts and paid advertising. According to studies, organic reach (% of existing fans viewing posts) could be as low as 2%. The result is businesses have been experiencing lower engagement on posts and fewer new fans acquired without a paid social ad campaign. To counteract this trend we've increased our focus on sophisticated social ad management techniques and developed select premium social content to connect advertisers to their ideal audiences.


More than 60% of clients are requesting objectives that are tied to ads. We utilize client budgets to achieve their objectives. We can quickly launch campaigns to generate leads, drive traffic to your website, produce conversions, and e-commerce sales. Monthly reports will contain key performance indicators (KPIs) that clearly demonstrate a return on investment (ROI) based on each client’s objectives. 


We’ve also invested in a world-class Social Advertising platform allowing for efficient and effective A/B testing and ongoing optimization. As a partner with us, you have full access to the latest technology and tools to help your business succeed on social media.

  • Custom Audience Targeting
  • Demographic matching
  • Email list audience match
  • Retargeting campaigns
  • Contests
  • Post management
  • Landing Page development
  • Custom reporting