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Outsourcing Your Company's Marketing Efforts

Kyle Patterson • May 10, 2021

Working with an outside firm can add value to your existing marketing efforts while saving you time & money

Getting the biggest return on your investment for marketing dollars spent is a top priority for every company. It doesn’t matter if you’re an e-commerce company, lawyer’s office, doctor’s office or any other type of business. You want to make sure when your investing money in marketing, that your efforts are going to grow your sales and your bottom line. That’s where a full service marketing and advertising company like ours can help. 


The truth is outsourcing your marketing department to a company like ours can save you time, energy, and a lot of money. Having worked with dozens of companies on their marketing strategy, plans, execution, here are 4 reasons why contracting out to a marketing company like ours to run your earned, paid, and affiliate marketing campaigns can pay off big in the end.


1. Contracting out to a marketing company will save you money. Hiring a full-time marketing person in Los Angeles is going to cost you upwards of $70,000 - $150,000 a year for salary, insurance, and more. Additionally, you need to pay for your campaigns, on top of the cost of retaining a full time employee. On average, companies spend around 5-10% of your overall revenue on marketing. Why not put more dollars into the actual media buy, rather than additional employees pockets? This is where our process and efficiencies help small businesses scale quickly and grow so that you can bring on more staff down the road.


2. Contracting out your marketing efforts can enhance, compliment and add value to existing strategies. Maybe your a company with a marketing person or two on staff already. The value proposition of outsourcing your marketing here is we will work with your staff to develop and execute on strategy. We'll bring to the table best practices across your industry around the country and we’ll also provide a full audit of what you’re currently doing and where we can improve your marketing strategy, acquisition of new customers, and cultivation of existing customers.


3. Contracting out your company’s marketing can add industry knowledge and best practices across a range of geographies. Even the most experienced marketers may not have the understanding of your industry. Because our team has run  thousands of campaigns for thousands of business across almost every sector, we can leverage our experience and knowledge to scale your campaigns based on best practices learned through years of testing. 


4. An outside perspective on marketing your business can sharpen the focus and increase the impact of your current efforts. As a firm that specializes in being your go to for outsourced marketing in Los Angeles & beyond, we come in to serve your existing efforts and make the results better. 


If your company is wanting to grow your sales and achieve business results, give us a call today to talk about ways we can add value and enhance your existing marketing efforts.

By Kyle Patterson 05 May, 2024
Unlocking Business Success with Mobile Apps: A Comprehensive Guide In today's digital age, mobile apps have become indispensable tools for businesses looking to stay competitive and engage with their customers effectively. From enhancing customer experiences to boosting sales and streamlining operations, mobile apps offer a myriad of benefits that can propel your business to new heights. Let's delve into the key advantages of incorporating mobile apps into your business strategy. 1. Enhanced Customer Engagement Mobile apps provide a direct channel of communication with your customers, allowing you to engage with them in real time. Features such as push notifications, personalized content, and in-app messaging enable you to deliver targeted marketing messages and updates, keeping your audience informed and engaged. This level of interaction fosters stronger relationships with customers, leading to increased loyalty and repeat business. 2. Improved Accessibility and Convenience With mobile apps, your business is accessible to customers anytime, anywhere. Whether they're on the go or relaxing at home, users can access your products or services with a few taps on their smartphones or tablets. This convenience not only enhances the user experience but also increases the likelihood of conversions and sales as customers can make purchases or inquiries instantly. 3. Enhanced Brand Visibility and Recognition Having a mobile app for your business can significantly boost your brand's visibility and recognition. Apps act as a constant reminder of your brand on users' devices, reinforcing brand awareness and familiarity. A well-designed app with engaging features and a user-friendly interface can leave a lasting impression on customers, making your brand more memorable and recognizable in a crowded market. 4. Personalized Customer Experience Mobile apps allow you to gather valuable data and insights about your customers' preferences, behavior, and interactions. With this information, you can personalize the user experience by offering tailored content, recommendations, and promotions based on individual interests and buying patterns. Personalization not only enhances customer satisfaction but also increases the likelihood of conversions and repeat business. 5. Streamlined Business Operations Internally, mobile apps can streamline various business operations and processes, leading to increased efficiency and productivity. Whether it's inventory management, order processing, or communication within teams, mobile apps can automate tasks, reduce manual errors, and facilitate seamless collaboration. This optimization of workflows translates into cost savings and improved overall performance. 6. Competitive Advantage In a competitive business landscape, having a mobile app can give you a significant edge over competitors who rely solely on traditional channels. A well-executed app strategy demonstrates your commitment to innovation, customer-centricity, and adaptability to modern technologies. It allows you to stay ahead of market trends, attract tech-savvy customers, and differentiate your brand in the market. 7. Data-driven Insights and Analytics Mobile apps provide valuable data and analytics that can inform strategic decision-making and marketing strategies. Through app analytics, you can track user engagement, conversion rates, customer feedback, and more, gaining actionable insights into your app's performance and areas for improvement. These data-driven insights empower you to make data-backed decisions that drive business growth and success. Embrace the Power of Mobile Apps for Your Business In conclusion, mobile apps offer a plethora of benefits that can transform your business and drive sustainable growth. From enhancing customer engagement and loyalty to streamlining operations and gaining a competitive advantage, the advantages of mobile apps are undeniable. Whether you're a small startup or an established enterprise, integrating a mobile app into your business strategy can pave the way for success in today's digital era. Ready to harness the power of mobile apps for your business? Contact us today to learn how our mobile app development services can help you achieve your goals and unlock new opportunities.
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